Ann Smarty

Checklist For Editing Guest Posts

When you own a blog, a great deal of the content is most likely going to come from you. Occasionally, you might start one and hire people to fill it for you while you run the day to day. Whatever the case, you have to know how to properly edit a guest post to make sure it properly reflects the tone of what you are trying to create. That isn’t to say your guest blogger isn’t a fantastic writer; they probably are. The problem is formatting, usually. They will have a certain way of writing, and though they might follow by things based on what they see on your blog as far as content, they might miss a couple of steps that are glaringly obvious to you, even if it isn’t to them. Before we go into the actual guest post proof-reading process, here are a few helpful resources for you to make it easier: The cheatsheet to give away to your contributors to make sure their articles are well-formatted; Here’s a detailed on creating guest post guidelines for your blog. In order to make the process of editing this posts more simple, you can try using this easy checklist, or creating one of your own. Put Together A Welcome Sheet This has been an endless help to bloggers for years. You simply create a welcome sheet with all...

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Which Type Of Twitter User Are You?

Twitter is an awesome example of how a basic idea can be evolved into something huge. Started as the way to tell the world "What you are doing", it now has hundreds of various uses. This is how social media works: you start a social media project and people will make it into what it should be. There is no way to control that. Various people have different opinions on how Twitter should be used. To my mind, it is up to everyone. I am not a big fan of Twitter ethics: if you don’t like someone, just don’t follow him! That being said, everyone has the right to use Twitter the way he wants. Would you like to know which group of Twitter users you fall into? Here’s a quiz I made (with Gerald’s help of course) that will help you define your Twitter user type. You are highly encouraged to share your result in the comments. You can also Tweet your result, embed it to your blog or share on facebook. Good luck! Learn Which Type of Twitter User You Are » funny...

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Why Guest Blogging Is An Ideal Link Building Strategy

As a search marketer I have long been looking for an ideal link building model: where everyone’s happy, Google can ban you for selling or buying your link authority, quality wins over quantity and there’s no room for manipulation (note: as a marketer I am well aware of the fact that there’s nothing perfect under the sun. But I wanted something at least better than what we have now). Currently, the most popular (and the easiest) link building method is still paying for a link (paid reviews, paid editorials, sponsorships, etc). Still, two main reasons why I try to avoid link buying includes: Paid links are almost impossible to camouflage: a website selling links has obviously sold quite a few of them, so it is very likely to be flagged for selling links. By buying several links here and there, you are much likely creating a pattern and Google most probably already knows you are doing that (so this is either non-effective or even dangerous); The affect from paid link campaigns is somewhat lopsided: you are only paying money for possible ranking increase. A paid link is unlikely to promote your brand or generate you some good, targeted traffic. Two important conclusions to make from the above is: A better link building strategy should be free for everyone; Everyone should get something. Only in this win-win situation, a free...

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StumbleUpon Essential Basics, A Beginners Guide

What is a discovery? You discover a page when you are the first to submit it to StumbleUpon. You can see the member who discovered the page as well as the date when it was discovered to the right of the submission page (http://www.stumbleupon.com/url/url-of-the-submitted-page): What is a category? A page is discovered in one of the multiple categories. The category the page is submitted to determines who will see it. StumbleUpon is based on the relevance mechanism: each member is categorized based on his interests – these interests are determined based on the preferences specified by him and also based on the member’s browsing behavior (topics of the articles the member usually stumbles and reviews). What is a thumb up? A thumb up aims to mean two important things: A thumb-up is a vote: it promotes a post and allows more members to see the post; A thumb-up shows SU what you like and encourages the machine to show you more stories of the kind. What is a thumb-down? Like a thumb-up, a thumb-down is called to accomplish two important roles: It votes against the story (the member doesn’t want more users to see it); It tells the algorithm that you don’t want to see similar stories any more. What is a review? You can post your comment on the page and this comment will appear on the submission...

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Infinite Twitter Capabilities: What’s More?

Image by peasap Do you remember which concept Twitter actually started with? That’s right, “What are you doing?” The rate at how quickly and dramatically the concept evolved into “micro-blogging” concept is the great example of how incontrollable social media can be. There is no point in trying to set any rules and standards as it already exists in numerous forms and its full potential is yet to be explored. Yes, watching this evolution is enjoyable. How people discover new and new Twitter uses makes you wonder where it can bring us. So let’s see how Twitter can be used in various spheres of life and for multiple purposes and try to imagine what else it can evolve into. Government 2.0 FoodSafety maintained by Food Safety Information Center “provides food safety information to educators, industry, researchers and the general public”. Twitterfeed of U.S. Senate votes is another great example how US government 2.0 is implemented. FCIC Pueblo is the Twitterfeed by Federal Citizen Information Center that provides the answers to questions about the Federal Government and everyday consumer issues. It alerts followers of scams, pitfalls, safety tips, etc. Other Twitterfeeds supported by US government: USArmy, US Office of Personal Management, U.S. Joint Forces Command, Peace Corps, National Science Fdn, NASA UK government: twitter channel for the Prime Minister’s Office Twitter Advertising Twitter can be monetized and it can actually...

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Web 2.0 Startups That “Have It”

What’s web 2.0? According to an old joke, for a site to be a web 2.0 startup, it needs to be in beta and have a strange hard-to-pronounce name. With hundreds of so-called web 2.0 startups popping up daily, this joke actually describes the reality. But not everything is that bad. There are still new projects that do have something unique and innovative to offer. I tried to pick those 4 standing out in the crowd that have emerged in 4 different niches: search engines; social networking; social bookmarking and annotating; user-generated content. Compare CognitionSearch is a new enhanced semantic search engine. Key feature: search Wikipedia using semantic search technology. What’s so innovative about CognitionSearch? The tool allows to compare their search results with the "simple" search (i.e. Google. Yahoo, and MSN) giving a better idea of what behind the semantic search technology is and how it is different from the conventional or "simple" search. The difference is graphically represented showing you the overlap and the number of unique results for both cognition and simple search. What’s more, it shows you which exactly meaning of the term(s) searched the comparison was based on. PeopleJar.com is a social search and connection tool that allows people from all over the world to find each other based on a huge number of searching parameters. Key features: people are connected and found through...

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