How to Stop Competitors Copying Your Links

This is a guest post from John McElborough. It is part of The “Bad Ass” SEO Guest Blogging Contest. One of the first things we do when building links for a new client is to identify their competitors, work out who’s linking to them using link research tools and try to copy as many of their links as possible. But if you’re an established site how do you stop SEO’s like me mining and cloning your links? A while ago I wrote about a technique I use to throw competitors off the scent using a redirect. Its certainly not full proof but following some discussions I had with other SEO’s after writing that post its clear that there’s a concern about link data mining so below I’ve compiled a definitive guide to the methods you can use to keep your links private and prevent cloning of your backlink profile. (If you read all the way to the end I’ll share the results of some recent testing I’ve done which may give you a new technique to try out) Blocking crawlers and backlink analysis tools The simplest way to stop link mining is to block your site from crawlers used by link research tools. There are 3 common data sources used to power most backlink analysis tools: Majestic SEO Majestic SEO uses data from the Majestic12 crawler. It adheres to...

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