Kristi Hines

Get the Facts About Social Media

If you write about social media often, you might find yourself needing a few statistics. The following sources will give you the most current data available about social networking usage. Overall Stats The following sites are a good place to start for statistics about most of your favorite social networks. Wikipedia Wikipedia is a good first stop to get the latest stats about social networks. Their pages usually have each social networks launch date, current number of users, founders, revenue, traffic, and other information as applicable. You can see what I mean on Wikipedia pages for Facebook, Twitter, YouTube, Google+, and so forth. Be sure to click on the number next to each stat to see the official source for more information. Quantcast If you’re looking for traffic and demographics, Quantcast is a great source. See some interesting information about Facebook, Twitter, YouTube, Pinterest, Google+, and so forth. Use the search box to find even more domains. The Top 10 Want to know which social networks are the most popular now in the US? Find out on Hitwise. You can also see most popular search engines, search terms, and politicians. All About Facebook Facebook seems to have the most data out and about on the web. Here are some great sources. Facebook Fact Sheet Facebook itself offers some basic statistics about their network on their company info fact sheet....

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5 Things You Can Learn by Drilling Down on Traffic Sources in Google Analytics

Did you know there is more to the Referral Traffic Sources in your Google Analytics than just the referral domains themselves? Here are a few things you can learn by clicking on some of the domains listed under your Traffic Sources > Sources > Referrals. What Twitter User Really Sends You Traffic & Your Most Popular Posts on Twitter Want to find out who is really sending the most traffic to your website via Twitter? Look no further than the t.co domain in your Traffic Sources. When you click on this, you will see the specific t.co links that have led visitors to your website. Copy the Referral Path listed, then paste it into your browser after http://t.co so you can go to the post or page that it references. In another tab (if you don’t have this already), install the Topsy Trackbacks bookmarklet on your bookmarks toolbar. Then go to the tab with your post and click on the Topsy bookmarklet. You will now see most of the tweets for your page in Topsy. When you get to the All posts about this link section, scroll to the bottom and click on the more link until you’ve pulled most of the tweets for your post (which could take a while, depending on how many times the page has been tweeted). Then use your browser’s Find on Page (CTRL...

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Learn What Technology Websites are Using, Statistics, and More

Have you ever visited a website and were curious about what they were running on it, such as the platform, analytics, or add-ons? Have you ever wondered how many other people are using the same website components as you do? Do you want a quick SEO profile of the site as well? If so, then you need to visit BuiltWith.com. Learn What Technology Any Website Uses There are three ways to find out technology a particular website is using. First off, you can visit the BuiltWith.com homepage and enter the domain name in the search box. Next, you can just enter http://builtwith.com/domain.com into your browser and change domain.com to the domain of the site you wish to view. Or you can download the Chrome Extension and click on the extension to see a popup with the website’s technology profile. On the website’s profile page, you will find the following information (when applicable). Server Information – This doesn’t tell you where a site is hosted, but tells you the type of web server the site is hosted on. Content Management Systems – This will tell you if the website is using WordPress, Joomla, or a similar CMS. Ecommerce – This will tell you if the website is using an Ecommerce system like E-junkie or other shopping cart software. Frameworks – This will tell you the programming framework of the website....

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5 Question & Answer Sites to Help You Build Authority in Internet Marketing

I love Question & Answer sites for two reasons. First of all, they allow you to build your authority in almost any niche by letting you demonstrate your expertise on any given topic to those who are seeking answers. Second, they provide a hotbed for discovering popular topics to write about on your blog. The following ten Q&A networks should have questions for people seeking to answer them in any niche. LinkedIn Answers If you have a LinkedIn profile, you’re already set to participate in LinkedIn Answers. This professional network covers categories ranging from Administration to Technology, including Blogging, Internet Marketing, and Search Marketing. Those whose answers are selected as the best answer have the chance to be listed as the category experts. Tips to maximize your LinkedIn Answers experience include: Be sure to complete your LinkedIn profile prior to participating & make sure it is public. This way anyone who enjoys your answers can learn more about you and head on over to your website! Pay particular attention to creating a crafty headline as this will be shown next to your name when you answer questions. If you have a blog post that supports an answer you give, add it as a web resource. Great answers can lead to job opportunities, clients, and leads, so make your answers count! Quora Quora is a Q&A network with an estimated...

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When to Ask for a Guest Post

Guest blogging is a great way to increase authority in your niche and beyond as well as build some great backlinks to your blog, business, or website. Sometimes, especially when it comes to larger site, the big question is when should you make your move. The following are great opportunities to get a guest post on one of your favorite blogs. 1. When the Blog Advertises the Need for Additional Contributors Do you have your sights set on guest posting for a particular blog? Then one of the first things you should be doing is following that blog religiously. This means subscribing to them via RSS and following them on social media via the top networks (Twitter, Facebook, and Google+). Aside from getting to learn more about the blog, you will be the first to know if and when they invite contributors to their site. Whether they ask for guest bloggers or freelance writers, either invitation means they are looking for more content which makes it a prime time to strike! 2. When the Blog Features a Guest Post When following your favorite blog, you might notice a day when they specifically say they have a guest post by someone who is not a regular on the site. This is a great opportunity to say that you have been following their blog for a while and were excited to...

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How to Find Your Site Mentions on Social Networks

Are you ever curiuos about your standings on social networks? See things like who has been sharing your content, how many shares / votes it has received, and more with the following URLs or Google search queries. Just replace domain.com with your domain! Twitter There are two ways you can see your tweets on Twitter. The first is to perform a real time search on Twitter itself using the following URL (be sure to use the dropdown to see All tweets). Use the Save this search button to save it to your Twitter profile or create a column for this search in HootSuite / Tweetdeck. https://twitter.com/search?q=%domain.com%22 The second is to use Topsy.com, which will show you the tweet count next to results from your domain. Change the time range to see tweets from the past hour to all time, and click on the tweet count of a particular post will let you see who has tweeted it. http://topsy.com/s?q=domain.com Facebook Facebook search is a bit trickier – using their search bar, you will only get results when someone has typed your domain.com in the comment of their share, and only within the last 30 days. If you want to see a sampling of who is sharing your posts, try the following on Google. site:facebook.com inurl:posts “domain.com” Google+ When you search using Google+, you will get mentions of links from your...

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Optimizing the New YouTube Channel Design

Back in October, I wrote an article on optimizing your social media profiles for SEO which included a detailed look at YouTube channels. And of course, here we are in December and YouTube has completely revamped their channel design. If you haven’t been to your channel recently, I’d suggest you go take a look at it now as it has all changed. Before: After: Here are some highlights as to what you need to go in and modify. Featured Videos The first thing I noticed right away was my set featured video was nowhere to be found, and the channel was displaying my latest videos in the order they were uploaded. So if you’re like me and you want that featured video back, be sure to go in and set it. Click on the Edit button above the top video on your channel. Use the dropdown to select whether your featured video is in Uploaded videos, Favorite videos, or a custom playlist. Then uncheck the box for Most Recent Video in Featured Set to see all of your videos in the category you chose. Click on the video you want as featured and then click Apply. Playlist Beneath your featured video is a playlist, usually set to your most recent uploads or another playlist. Click on the Edit button above this playlist to choose what you want displayed. Select...

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Facebook Share vs. Facebook Like Button

Sure, the Facebook Share button is no longer officially available from Facebook. But that doesn’t stop sites from finding the code and using it. The question is – why are people (like myself) still using it and how does it affect your actual “like” count? Customizing Shares with the Facebook Share Button The main reason I still use the Facebook Share button on my blog over the Facebook Like button is for the way it works. When you click on the Facebook Share button, you will get the chance to do the following. Change the privacy of your shared post to Public, Friends, Custom, or only to be shown to specific lists. Post the share on your own timeline, on a friend’s timeline, in a group, on your page, or in a private message. Add a comment on why you are sharing the post. Change the thumbnail to one you like the best. Click on the title and description of the link and edit it to suit your needs. When you click on the Facebook Like button, however, you only get the chance to add a comment. It will then automatically show up on your Timeline as a public post with the thumbnail Facebook chooses and the default title and description. The tradeoff with using the Facebook Share button over the Like button is that the people who don’t...

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Why Are People Following You on Twitter

In a post by Christina Reed entitled Thoughts of a Concerned Tweeter over on Smart Boy Designs, the author raised the point of “Why aren’t more people on Twitter asking the question, ‘what made you follow me?’ This is crucial information.” This led me to remember some steps I had seen on how to find out the answer to this question by analyzing Twitter lists you have been added to using Excel and Wordle by both Rick Galan and Ari Herzog. The following are updated directions for creating a Wordle using Excel 2010 and Open Office Calc 3.3. Copying Your Twitter Lists Go to your Twitter profile and click on the number Listed to see the Twitter lists in which people have added you. Keep scrolling to the bottom until you can either get them all to display. This might take awhile if you’re on a lot of lists, and you might run into a message that “loading seems to be taking awhile” – when you click Try Again, it will start loading more lists. When you reach the end, you’ll see a Back to Top link. Once you have all of your lists loaded, highlight them all and copy. Compiling Your Twitter Lists in Microsoft Office Excel 2010 Create a new Excel document. Go to Paste > Paste Special > Text to paste the information without any formatting,...

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Tracking Affiliate Clicks in Google Analytics 5

Have you ever wondered what traffic sources, content, or visitor demographic resulted in the most affiliate sales? Knowing this kind of information is key if you want to increase your earnings as an affiliate marketer. This post will take you through setting up Google Analytics to track your affiliate link clicks. What You Can Learn from Offsite Event Goals Because affiliate sales take place off of your site, you have to set up an event goal type in Google Analytics. This will simply track the clicks on your affiliate links. The downside is that Google Analytics will never know if someone actually made the purchase once the visitor has left your site, but you can at least get a good idea of the following: Which traffic sources, content, and visitor demographics generate the most affiliate link clicks. Which affiliate products convert the best with your audience. If you get ten affiliate links clicks in a day that result in one sale for Product A, and ten affiliate link clicks in a day that result in six sales for Product B, then you’ll know that focusing your efforts on Product B is a more lucrative option. Which banner ad on your website (sidebar, header image, footer image, etc.) results in the most affiliate clicks. So while it may not be 100% accurate, you can still learn a lot from setting...

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