Does Your Business Have a Blog But You’re Unhappy With Its Performance?
Creating a blog for your business is a good step to take. However, in order for your blog to drive any results for your business, it needs to have an active audience.
If you’ve put work into publishing several posts, it can be discouraging to discover that very few people are reading them.
In order to expose as many people as possible to your posts, you need to get the word out about your blog.
What is Guest Blogging?
Guest blogging is the best way to accomplish this task. With guest blogging, you can:
- Establish yourself as an authority in your industry
- Bring more readers to your own posts
- Attract more RSS subscribers
- Network with other important figures in your field
- Engage directly with a much larger audience
Why Real People Matter More than Links
Over the past few years, some SEO companies have exploited guest blogging to build links. While attracting links is a benefit of this form of marketing, it’s actually not the most compelling one.
For businesses who are primarily interested in building links, we do offer this Link Building in a different format.
The reason we don’t consider links to be a primary benefit of guest blogging is because our focus is on helping you gain exposure on the best blogs within your industry. We accomplish this by creating relevant and targeted posts that other bloggers want to publish.
The benefits of focusing on guest blogging quality instead of quantity will drive much stronger results for your business.
Visit the Search Engine Marketing Group’s guest post portfolio to see examples of our quality work. When you’re ready to start guest blogging you can then can call us at 281-727-0484 (ext. 5) or request a proposal online.