I am regularly asked about the effectiveness of article marketing. It’s been a little over a year since the first Google Panda update in February 2011 when many sites took a major beating in keyword rankings.
While researching free SEO tools, I found a nice feature in SEMRush that allows you to see the number of keywords a site is ranking for over time. Using a graph that pulls information from the last four years, you can easily see if and when Panda updates hit the site. You can also tell if the site has since recovered their rankings.
The following are some of the top article directories and how they have fared in keyword rankings since the first Panda update. Note the spike around 3/2011 in the graph and everything thereafter.
Alexa Global Rank: 806
Editorial Guidelines: http://www.examiner.com/assets/handbook/index.html
Alexa Global Rank: 209
Editorial Guidelines: http://www.squidoo.com/originalitypact
Alexa Global Rank: 293
Editorial Guidelines: http://hubpages.com/faq/#what_is_allowed
Alexa Global Rank: 314
Editorial Guidelines: http://ezinearticles.com/editorial-guidelines/
Alexa Global Rank: 7,508
Editorial Guidelines: http://www.articlealley.com/guidelines.php
Alexa Global Rank: 2,660
Editorial Guidelines: http://goarticles.com/author.html
Alexa Global Rank: 1,321
Editorial Guidelines: http://www.articlesbase.com/editorial-guidelines
Alexa Global Rank: 4,834
Editorial Guidelines: http://www.articlesnatch.com/submitguidelines.php
Alexa Global Rank: 6,336
Editorial Guidelines: http://www.amazines.com/Article-Submission-Guidelines.htm
Alexa Global Rank: 3,802
Editorial Guidelines: http://community.suite101.com/support/suite101-submission-guidelines
Alexa Global Rank: 4,842
Editorial Guidelines: http://help.helium.com/helium-writing-standards
Alexa Global Rank: 1,868
Editorial Guidelines: http://www.buzzle.com/authors/become-author.asp
Alexa Global Rank: 9,756
Editorial Guidelines: http://www.articlecity.com/article_submission.php
Alexa Global Rank: 5,030
Editorial Guidelines: http://www.selfgrowth.com/submit_articles
Alexa Global Rank: 7,681
Editorial Guidelines: http://www.bukisa.com/info/bukisa-101
Do you use article marketing in your online marketing strategy? Has it been effective since Panda? What directories would you suggest?
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