Get the Facts About Social Media

Feb 10, 2012   //   by Kristi Hines   //   SEO Blog, Social Media  //  18 Comments

If you write about social media often, you might find yourself needing a few statistics. The following sources will give you the most current data available about social networking usage.

Overall Stats

The following sites are a good place to start for statistics about most of your favorite social networks.

Wikipedia

Wikipedia is a good first stop to get the latest stats about social networks. Their pages usually have each social networks launch date, current number of users, founders, revenue, traffic, and other information as applicable. You can see what I mean on Wikipedia pages for Facebook, Twitter, YouTube, Google+, and so forth. Be sure to click on the number next to each stat to see the official source for more information.

Quantcast

If you’re looking for traffic and demographics, Quantcast is a great source. See some interesting information about Facebook, Twitter, YouTube, Pinterest, Google+, and so forth. Use the search box to find even more domains.

The Top 10

Want to know which social networks are the most popular now in the US? Find out on Hitwise. You can also see most popular search engines, search terms, and politicians.

All About Facebook

Facebook seems to have the most data out and about on the web. Here are some great sources.

Facebook Fact Sheet

Facebook itself offers some basic statistics about their network on their company info fact sheet. it includes the current number of employees, number of monthly and daily active users, board member names, and locations of Facebook offices worldwide.

Inside Facebook Gold

Need some in-depth statistics about Facebook? Inside Facebook has a gold membership that allows you access to the latest demographics about Facebook usage. While their membership is currently closed to new enrollment, you can still get some interesting stats for free on their membership page including the number of users in the top 25 countries on Facebook and global audience demographics.

Facebook Pages Leaderboard

Need to know what Facebook page has the most fans? AllFacebook has a Facebook Page Leaderboard with the answer. You can also see the pages with the fastest growth.

Facebook Apps

Want to know how many people are using Farmville and other popular Facebook apps? Check out the App Data Leaderboard, Top Developers, Top Gainers Today, and Top Gainers This Week.

All About Twitter

Not quite as detailed as the information on Facebook, but the following are stats about Twitter.

What is Twitter

There aren’t too many interesting stats on the What is Twitter page, but the ones that might catch your eye are the number of tweets per day and active users!

Top Twitter Users

TwitterCounter has a page for the most followed Twitter accounts. The top 20, with exception to Barack Obama, YouTube, and Twitter en espanol, are mostly celebrities.

Social Statistics

Want to see the top Google+ people, pages, and posts? Social Statistics has all of that information on their site.

All About LinkedIn

LinkedIn’s About Us page covers the latest LinkedIn facts including overall membership plus breakdowns of the number of members in 14 different countries.

YouTube Statistics

YouTube’s Statistic page has tons of neat information including how many hours of video content is uploaded every minute, how many videos are viewed per day, unique users per month, user demographics, and more. There is even a section about social usage of YouTube such as the number of people connecting their accounts to other services (Facebook, Twitter, etc.), how many people auto share, and more.

What sites do you use to check social media statistics? Please share your resources in the comments!

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Kristi Hines

Kristi Hines is a freelance writer, professional blogger, and social media enthusiast. Don't miss her Web Domination Review on Kikolani. Follow her on Twitter and Google+!

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  • Gwendolyn says:

    I think they just want you to send out the occasional tweet or make a Facebook posting now and then. Thanks for sharing this beautiful post to us..

  • fastest car says:

    I wondered how to use the social media for business. I was known only to Facebook fan pages, all other information on twitter and Google+ is appreciable. Thanks for the share.

  • Nancy says:

    I will check this..Thanks for sharing some tips..Sounds great specially those who are always using social media..

  • Sam says:

    Well popularity of social media has increased a lot. Social media is indeed good to market your business and to get traffic as well. You can increase your sales also with this.

  • Tessa says:

    I think youtube has given much detailed statistics than any other social media network. Especially thanks for the official source.

  • Dave Ventura says:

    Definitely a good list of social networking sites perfect part of one online marketing strategy. Social networking sites being mentioned above can serve as powerful platform where you can advertise and promote your products and services easily through merely clicking and socializing to people.

  • We have just experimented with a facebook app on our business page, and the amount of calls it has generated is astounding!

  • Miki says:

    Thank you for the information.it will be useful for my blog……..I will let you know the results later dude:)

  • Nice post !
    thanks for share with us .

    Its very informative knowledge.

  • Matt says:

    What it comes down to is that social media is a tool to engage and learn about your target market. The more familiar you can become with your tools the more successful you can be. Many of the social media “gurus”, think that generating fans, followers, connections is the goal. It’s not. It’s engagement.

  • biobank says:

    i suppose youtube has given much detailed stats than any other social media network. especially thank you for the official source.

  • biobank says:

    certainly a good tally of social networking sites perfect included in one web presence marketing strategy.We have just experimented with a facebook app on our business page, and the amount of calls it has generated is hard to believe!.

  • biobank says:

    I was known only to Facebook fan pages, all other information on twitter and google+ is appreciable. thank you so very much for the sharing…

  • SEO Services says:

    Well i think this is a amazing post i like it very much and biobank you are right now a day Only Facebook more popular other than google+ etc.

  • SEO Services says:

    Well i like very much

  • biobank says:

    The post is very useful. It provides a lot of knowledge and statistics about the social networking sites.

  • biobank says:

    really knowledge of social media is must in present time because this time is more advance than formar time, i have gain many knowledge from your post,

  • biobank says:

    What it comes down to is that social media is a tool to engage and learn about your target market. The more familiar you can become with your tools the more acomplished you can be. Many of the social media “experts”, think that generating fans, followers, connections is the goal. It’s not. It’s engagement.