Google Plus. Yawn.

Nov 1, 2011   //   by Chris Help   //   Google, SEO Blog, Social Media  //  14 Comments

Caution: The opinions in the following blog post represent my own as a guest blogger—not necessarily Search Engine Marketing Group’s or Gerald Weber’s. Just sayin’…

Okay, I’ve got to get something off my chest here. It’s been building and building and if I don’t scream it from the mountain tops, my chest is going to explode. So here it is. Are you ready.


Wow. There. I said it. Now, I know what you’re thinking. “Who cares. Big deal, so you hate it. You’re a Facebook groupie. Or a Twitter Tweeter. Or whatever. Big deal, join the club.”

Ah, but see, it’s different for me. Why? Because I’m busy trying to pull my foot out of my mouth. Not sure what I’m talking about? Checkout this post I made on my blog a few months back, in which I said that Google Plus was basically going to murder Facebook.

Yeah. Whoops.

Here’s the deal. I wanted Google Plus to be our savior. You know, the one to topple the world system (i.e. Facebook) and bring revolution to the social media world. I prayed that it was true. I hoped with everything within me. In fact, I wanted it to be the case so badly that I wrote a post daring people to argue otherwise with me.

But here I am, a few months later, barely even blinking when I see my Google Plus notifications box pop up. Why? Here’s what I’ve narrowed it down to:

  • My friends aren’t into it. Well, a couple of them maybe. But most of the updates I’m reading are from people I barely know. And quite frankly, I could care less what most of them have to say.
  • People keep adding me and I have no clue who they are. Not sure what the deal is, but I sear the last million people to put me in their circles—I don’t know them. No clue at all. And let’s face it, I don’t really feel like getting to know them.
  • I’m in too deep with the other social networks. My worst fear. I’m too tied into Facebook and Twitter to quit. I’m an addict. Sad, yet so true.

Now, am I saying Google Plus won’t beat them out in the end? Not necessarily. When you compare Twitter, Facebook and Google Plus you can definitely put together a solid argument in Google Pluses favor. But as for now, as for me…sorry Google Plus. I just don’t have the time or the patience.

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Chris Help

Chris HELP started his own copywriting agency, HELP! Copy and Design, a few years back as a sort of side project to showcase his passions. But what ended up happening is it snowballed into full-fledged thriving business. So whether you need press releases, SEO articles, or good old fashioned high-conversion copy--he's ready, willing, and more than able.

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  • Andy Nattan

    Chris, I agree 100%.

    I fell for the Google+ hype, and as an early adopter, I really wanted it to be massive.

    But the place is a damn ghost town! Unless it can find a way to grab the non-industry users from Facebook and get them to use +, it’s going nowhere.

    Great post – I’ll be checking out your blog too.

    • Chris

      Ghost town is right. Thanks for reading!

    • Satrap

      I agree with Andy completely on the point that Google+ needs to attract some average everyday internet users. Right now most of the users are bloggers, internet marketers and basically professionals.

      Most people don’t even know what Google plus is yet. But, that could change as it did with facebook and twitter. I guess time will tell.

  • Ray says:

    When Google plus started stirring the web I thought good now maybe we won’t hear about Facebook and Twitter so much. Then, I started thinking well I do get tired of hearing about Google products and services all the time too. Maybe it’s not such a good idea.

    I find Google plus to be kind of boring. Seems like there are plenty of bloggers, website owners, and that type of thing on it, but not so much or not as many general users.

  • Gerald Weber

    While I still think the site has some decent functionality, it just hasn’t been able to keep my interest much.

    I think it’s also the fact that there are just soooo many different platforms out there and with new ones sprouting up every day each platforms really has to have one hell of a unique sales proposition to keep a loyal user base.

    I feel Google plus is ok, but it’s just that. OK. Not great.

    I likewise have a boatload of people adding me that I have no clue who they are. Not sure what is the deal with that.

    • Chris

      Yeah, the thing is, I want something to cause Facebook to fail. And I know it can’t last forever. But like you said, Google Plus is just okay. And it is going to take something more than just okay to beat out Facebook. I can’t imagine what it is going to be… but then again we don’t usually imagine the next best thing, do we?

  • Marbella says:

    Hi Chris,
    Google + must everybody be in, otherwise you might miss the train.
    This fear makes Google + going to be big, is nothing about it’s so fantastic or anything else. We must just be on the train.

  • David

    I do agree to some extent Chris that other social media is too ingrained but I think for any SEO expert, you had to back Google Plus just in case it caught on. Nobody likes being left behind.

  • Alex G says:

    Hi Chris and all the others complaining about G+ lack of activity.
    Anyone who thought that Google would take over Facebook in 3 months and that all your friends would move immediately abandoning their social graph should probably not be writing about the subject.
    Social is not created in weeks, it takes time. Where was Facebook 3 months after opening to the public? I am sure that everyone was saying the same. No one is there, there is nothing to do, and so on.
    In the end Google will win the battle. That black bar will keep you coming to test Google+ until one day you will find your friends there and you will start to build your social network again. I don’t know if you guys lost your memory but I could not find any friend in Facebook. I would go religiously every couple of months and start entering names of the friends I have lost touch with. And I couldn’t find a single one until the end of 2008.
    Also every new product release tied to Google+ will put you one step closer.
    Google Reader, Gmail, Picasa, Picnik, Apps, Maps, YouTube…. do I need to continue?
    I look forward for your update in 6 months Chris.

  • David

    I pretty much agree. I’ve signed up for Google + and I suspect that someday it will be important to me, but for now it’s just another place I have to remember to check into every few days.

    • Gerald Weber

      My point it exactly.

      As an SEO I can’t ignore the fact that we know Google is going to be using it more and more in the future when it comes to organic search signals etc.

      But in the meantime it is just something else to keep up with. hehe

  • zik says:

    using google plus just for experiment.. facebook/ twitter still the best…