Have You Claimed Your Local Business Listing on These 21 Sites?

Oct 7, 2011   //   by Kaila Strong   //   Contests, internet marketing, SEO Blog  //  34 Comments

Several years ago I started compiling a list of the best of the best review, social, and local sites on the web. If a website was out there that offered any sort of review, sharing, or local listing ability I surely tried to get our client’s listing on the site. Not only are these sites great for building local authority, they’re also a factor in how search engines determine your local listing placement. David Mihm’s page on local search ranking factors is pretty epic, if you want to learn more check it out.

Fast forward to today, and my list has grown to an unimaginable size. When I start to think about manually submitting to each of these sites my eyes start to cross. Thankfully business can use services like UBL or GetListed.org to ease the process of claiming and optimizing all these listings, but they don’t submit to every single site. That’s why I’ve compiled this list of 21 ‘little known’ sites that you should check out, just in case your service of choice hasn’t submitted to them yet. Some on the list you’ve probably heard of, and others you probably haven’t. I’ll also introduce a few niche sites that you might not be listed on.

1.) Kudzu.com

This site was launched in 2006 and in February of 2009 integrated Facebook Connect onsite. The site boasts 4 million consumer reviews, over 27,000 local deals, and a domain authority of 78. Quantcast measures the traffic at an estimated 678,000 site visitors per month. Kudzu is a fairly well known site so it might already be on your radar, but if not it’s certainly worth a look.

2.) LikeList.com

Recently coming out of beta, LikeList.com is a “social-local referral service” with more than 510,000 business “like’s” in the system. LikeList has more than 2 million friend relationships on their current user base. NeatStat.com estimates their monthly traffic at about 20,000 visitors. Just recently the site launched Sharelists – “A collaborative list for groups of people with interests or tastes in common to share what they like and help each other”.

  • List Your Business for Free Here

3.) OpenList.com

Touting itself as “your local guide”, OpenList.com  was founded in 2003 in Seattle. Initially the site just focused on restaurants, hotels and attraction listings. Today it is open to all businesses. A domain authority of 44 and site traffic estimates from NeatState.com at 2.5 million a month, the site has seen incredible growth since 2003. To get on this site you’ll likely need to submit to Localeze and eventually will get added to the site. Or inquire on their site here.

4.) MatchPoint.com

Helping users find the right business, MatchPoint.com has been around since 2007. In Vertical Measures’ post “10 Good Citations You Can Get Right Now” we featured MatchPoint in 2009, and the sites value still holds true. Quantcast estimates monthly traffic at 12,000 visitors, which in comparison to other sites is quite small. MatchPoint, however, offers free business listings and additional advertising options like most of the sites on this list so they are worth a look.

5.) Jayde.com

Jayde isn’t so much a local search site per se, it’s more so a B2B and business search engine that’s been around for many years. You’ve probably heard about it; the site has been around since 1996. Quantcast estimates traffic at 13,600 visitors a month, and domain authority on the site is 76.

6.) YellowBot.com

YellowBot lets you “do. tag. write. share.” since 2006. With an average of 744,000 visitors a month, the site stays active and is fairly authoritative with a domain authority score of 61. They also offer international versions of YellowBot for Canadians and users in Bermuda. Tip: Add a variety of tags to your listings for better optimization.

7.) MacRaesBlueBook.com

MacRae’s Blue Book is America’s original industrial directory since 1893. Today with more than 1 million active users monthly, the site can help users find the industrial and manufacturing products and services they’re looking for. They have a wide array of categories your listing can fit into, and they offer free listings.

8.) Zidster.com

Helping online users find coupons and local businesses is what Zidster is all about. With an estimated half a million visitors a month (according to NeatStat.com), the site has grown in popularity since launching in 2007-2008.

9.) iBegin.com

iBegin provides businesses in the US and Canada with listings for free, and helps users find your businesses through their incredibly easy to use local search site. The site has been around since 2006, and since then has grown to an estimated 1.5 million visitor per month site (according to NeatStat.com).

10.) MerchantCircle.com

This popular site once talked about by many local search experts is still alive and kicking, allowing businesses to claim listings, respond to reviews, and create deals for their prospective customers. The site averages a whopping 5.8 million visitors a month. If you still haven’t found the time to claim your listing – do it today! Tip: Use the coupon functionality on MerchantCircle to get more traction with your weekly/monthly deals.

11.) MatchLocal.com

Get found online with Match Local. A fairly new site online, their parent company Matchbin has been around for quite awhile revolutionizing the traditional media industry. NeatStat.com estimates MatchLocal’s traffic at a few thousand visitors a month. While the site still has some growing to do, it’s yet another place to get a listing for your business.

Niche Local Search Sites

Do your due diligence when finding sites to add your business listing to. It might seem daunting, especially after you’ve added your listing to the hundreds of sites already out there. Tip: Set aside an hour or two hours a month to look for new sites to list your business on. Search for niche local search sites that are specific to your area.

Below I’ve listed a few that I’ve found that have a decent amount of traffic on a monthly basis and are fairly authoritative. Tip: Use advanced search commands like “local keyword directory” “city/state” “claim listing” or  “local keyword” “city/state” “submit business listing” to find sites specific to your location. Or –try these search commands in Rand Fishkin’s post.

12.)  WickedLocal.com

13.) Gazlo.com

14.) ShopCity.com

  • Over 8,000 local marketplaces including ShopPaloAlto.com, ShopBuffalo.com, & ShopCorona.com.
  • Over 35,00 estimated visitors per month
  • Add your business for free today!

15.) WebLocal.ca

  • Canadian specific
  • Estimated 1.7 million visitors per month
  • Signup today!

16.) Qype.co.uk

 17.) WeLoveLocal.com

  • UK specific
  • Signup today!

Industry Specific Local Search Sites

Additionally, business owners should look to place listings on sites that are specific to their industry. Whether you’re a local restaurant, doctor, hospital or even an accountant, there are industry specific sites your business should have a listing on. Tip: Use advanced search commands like “industry keyword directory” “city/state” “claim listing” or  “industry keyword” “city/state” “submit business listing” to find sites specific to your industry.

18.) HealthGrades.com

 19.) UrbanSpoon.com

20.) RestaurantRow.com

21.) Ratingz.net

Update

I’ve received quite a few great additional suggestions via the comments, Facebook, and Twitter too. Thanks for your suggestions! Below are a few more sites to add to the list of little known local search sites:

22.) Manta

  • A local search site dedicated to small businesses.
  • Estimated 23 million visitors per month
  • The site has over 30 million business listings!
  • Add your listing for free today!

 Have some great local sites that you’d like to share, or some tips I missed? Add your feedback to the comments below.

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Kaila Strong

Kaila Strong is an avid tweeter (@cliquekaila), and marketer in the Phoenix area.

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  • Kaila thanks for the great list. I was not aware of a lot of these. I am going to claim ours now.

  • Kaila Strong says:

    You’re welcome! I’m glad I could help. I figured a nice updated list of all the ‘underdogs’ in local search would be helpful. :)

  • There are some new ones on here that I haven’t been using. Thank you, Kaila!

  • Joey Abna says:

    Found some new ones on this list. If you find some more niche sites especially for automotive please do a follow up post.

  • Susan Walsh says:

    Hi, excellent list, thank you. Does UBL really work. We notice many of the listings and directories we send our information to require more than name, address, phone, website link. Google Places business description is 200 characters, Manta, CitySearch and others you can submit paragraphs of information. Some allow you more categories, pictures, etc. How would UBL gather that information?

    Thank you!

    • Kaila Strong says:

      Susan, services like UBL take some of the hassle out of submitting your listing but there is still a bit of manual work required. Manually logging into the sites it opens for you, optimizing the pages, adding additional information, etc… is what you need to do if you use a service. No “one” service is going to do the job 100%, at least none that I’ve found.

  • Rodrigo Valenzuela says:

    Hi!
    I was recently thinking about websites on which to list my business on and I thank you for providing this list to me. Being listed on websites, gives more exposure to any business and may also contribute to some revenue generation. Being industry specific is what I learnt from your post.

  • Aneslin says:

    Excellent list. Really usefull

  • Marbella says:

    Hi Kaila,
    Thanks for this very interesting list, I will immediately notify my company at all if possible, even if we are in Spain, but we are real estate broker and looking for customers from all over the world.

  • Nicko
    Twitter:
    says:

    Great list. I’m glad I found out about this. I’m saving up for a new Mac so I can start freelance video editing again =D

  • David Bails says:

    Excellent list. Hadn’t even heard of most of them. I’ll certainly be joining some of them. Thanks

  • Satrap
    Twitter:
    says:

    Wow Kaila, thank you very much for this list.

    I didn’t know abut any of them but Kudzu. I have my work cut out for a while now. Thank you Kaila.

  • Nick Harris says:

    Yikes, I suppose 4 out of 21 ATv listings isn’t a passing grade. Thanks for the reminder!

  • Kaila Strong says:

    You’re welcome Nick!

  • By far this is one of the best local site lists around. Just when I thought that I knew them all you provided me with a few new ones (I almost forgot about Kudzu).

  • Laure Sabini
    Twitter:
    says:

    Thanks Kaila for sharing this list.
    Each time I study my clients’ competitors I find new directories like these. Another great one I use because it’s Vancouver based and it allows to request quotes is byzhub.com, but also bbb.org for those who’ve been in business for at least one year.
    I’m gonna add your list onto mine! Thanks.
    Cheers Laure

  • Thanks for adding Ratingz.net

  • hans raj says:

    flex printing and flex board

  • This is very helpful to every one. Thanks!

  • Abbey Hudson says:

    Thanks for shearing list. Thank you.

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