Browsing articles in "SEO Blog"

Multi-Author Blogs – Should you use Single WordPress or WPMU

Sep 28, 2009   //   by Matt Dunlap   //   SEO Blog  //  18 Comments

people

WordPress is so versatile that you can use it as a blog, static business website, community, or CMS (content management system), pretty much anything you need to do, you should reach for WordPress. Lately, I’ve had a lot of requests for information on multi-author blogs. Using the leverage of multiple authors is a great idea, but you should plan out your strategy before you begin. You will leverage the time of more people for both content and promotion. When you start a website like this, the website owner assumes the role of community manager and has to keep the blog running smoothly. Don’t expect the blog to just take off because you have more content then before, you still have to run it like a professional blog. What platform to use, how will you find bloggers, How to reward your bloggers are a few good questions to start with.

What community blogging platform to use?

Worpdress (WP) and WPMU (WordPress Multi-user) are both great platforms for a multi-author blog. I have found that a if you want to create a WordPress website it is good for a close knit group of bloggers, that communicate regularly and understand the overall strategy for the website. Examples on this type of website is Mashable.com. WPMU on the other hand is better for a blogging website where the bloggers don’t really know each other, but all have similar interests in the overall blog topics. WPMU powers wordpress.com.

A WP website is much easier to run compared to a WPMU site, but the WPMU site can grow to be much larger because a WPMU site creates subdomains for each author. Each subdomain can use different themes, plugins, etc, they are each individual webistes. You can think of it as each website made by WPMU is a normal WP website. WPMU will always be under attack by people trying to make a fake blogs and game your system, but there are many plugins and strategies to stop this.

An example of a WPMU structure will be as follows. maindomain.com will be main website and all sites built under it will aggregate to it. Now as authors start blogs, each one will have a subdomain. Let’s say this is a car site. honda.maindomain.com, toyota.maindomain.com are examples on subdomains.

If you really want to make your WPMU community take off, you can offer Top Level Domains. Besically the author that made honda.maindomain.com, can upgrade to hondacars.com… Now that author can have subdomains under them. CRV.hondacars.com… As you can see it can go on forever and can offer much more benefits that a normal WP install. Again, it will take more effort from the community manage to keep things running smoothly.

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15 Ways To Get Your Blog Comments Noticed

Sep 18, 2009   //   by Gloson   //   blogging, SEO Blog  //  118 Comments

This is a guest post by Gloson. Gloson is a talented 11 year old blogger from Malaysia. He also has written a poetry book, and is officially the youngest published poet in Malaysia. Be sure to follow him on Twitter!

Commenting on blogs is a great way to get yourself (and your blog noticed). If you type in your site address in the comment form, you will get a little link on your name in the comment.

If your comments are noticed, chances are some people might click into your website and you’ll get some traffic.

But now popular blogs receive about 50 – 100 comments on each post. And people usually miss most of them.

Here are 15 ways to get your blog comments stand out from the crowd and catch the attention of people.

1. Write longer comments if the rest are short ones

If most of the comments happen to be short ones, then write long comments to make yourself stand out. Don’t forget to format it though, for no one likes reading long comments.

2. Write shorter comments if the rest are long ones

Do exactly the opposite if the rest are long ones. Of course, don’t write two word comments or that will backfire.

3. Be one of the early birds

People usually pay attention to the first comments. So if you are on a post of a very popular blog and nobody has commented on it yet, go!

But before you do that…

Make sure you are leaving a useful comment, and not two-word comments. So being the 10th commentator with a useful comment is better than being the 1st with a two-word one.

But note that doing this too many times on the same blog can be annoying.

4. Use formatting to dress up your comment

If you are not familiar with HTML,

a = <strong>a</strong>

b = <em>b</em>

c = <u>c</u>

Formatting a comment is as easy as a b c ;-) . People like to read tidy and formatted comments, and that should stand out from the crowd, if there are not many formatted comments.

For example (My comment on 15 Ways Of Getting (Free) Traffic For Your Blog),

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Gloson

Gloson is a talented 12 year old blogger from Malaysia. He also has written a poetry book, and is officially the youngest published poet in Malaysia. Be sure to follow him on Twitter!

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When SEO Advice Goes Wrong

Sep 11, 2009   //   by Gerald Weber   //   SEO Blog  //  82 Comments

FAIL

Before I start this post, I want to make it clear that I like the SEO Hosting Blog. In addition to being a regular reader and commenter, I also have a professional relationship with two of the SEO Hosting writers. However, with that being said, I have to admit that I was quite disappointed with a post that I came across on Wednesday.

The post that caught my attention was titled “Why Does a Blog Help SEO?,” and was written by Garry Conn. Since I am a blogger and own an SEO company, I thought this post was going to be right up my alley. However, my opinion of this post changed once I reached the second half of it. In the spirit of fairness, I’m going to quote the entire section of the post that I have an issue with:

Last item is gaining inbound links to your site. Now, this part is something that not many people do very often. If you have a website and you’re trying to get it to rank for top rated keywords, the blog itself is what can thrust your website into top rankings. The key to doing this is to make sure that you’re blog is completely separate from your website. Meaning, if your website is YOURBUSINESS.COM, don’t make your blog YOURBUSINESS.COM/BLOG or BLOG.YOURBUSINESS.COM.

Instead, make your blog something like YOURBUSINESSBLOG.com. Additionally, your blog and website should be different IP addresses, in fact, maybe hosted by different companies. The purpose of doing this is to have the ability to point links back to your website and have search engines credit these links as true external inbound links.

This part handles a portion of inbound links to your website, which there should also be other link campaigns going on as well. Perhaps a second or third blog as well.”

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Gerald Weber

I founded Search Engine Marketing Group in December 2005. More recently I co-founded viralcontentbuzz.com. which is the free platform that helps bloggers generate REAL "social buzz" on their best content. Feel free to follow me on Google+

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How to Free Your StumbleUpon Inbox From “SPAM” Shared Messages

Aug 19, 2009   //   by Phaoloo   //   SEO Blog  //  49 Comments

Stumble Lemur
photo credit: Paige Filler

StumbleUpon is a great place to discover interesting things randomly online. Once found an awesome page, you can share it to all your friends just with a few clicks. The thing is that your inbox is usually flooded by many shares and in order to discover new things, you have to wade across them. Some of them are great content from real stumblers, but many are crap shares from spammers. In this post, I tell you a small trick to free your StumbleUpon inbox from these shares.

First, download AutoMouseClicker and run it. It’s a portable utility and was designed to automatically click on a specific position on the screen certain times.

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Louie Baur:How To Be a Power Digger

Jul 29, 2009   //   by Louie Baur   //   SEO Blog  //  46 Comments

my video on digg
photo credit: i eated a cookie

Ok, I have my Digg account, now what do I do? Get an Avatar! It is so lame when people don’t take the time to put avatars on social media sites. That would be step number 1. Then, hunt down a few diggers that you like because of the content they submit and digg and comment on their submissions. RSSfeed their submissions and stick on them like a pig on shit. The whole point to Digg, is digging so you need to build a network of people that Digg. Typically, active submitters are also active diggers. If you plan on becoming an active submitter then you will need the help of other active submitters. Read more >>

Who Are You Gonna Call When You Need A Guru?

Jun 25, 2009   //   by Gerald Weber   //   SEO Blog  //  20 Comments

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Gerald Weber

I founded Search Engine Marketing Group in December 2005. More recently I co-founded viralcontentbuzz.com. which is the free platform that helps bloggers generate REAL "social buzz" on their best content. Feel free to follow me on Google+

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The Lowdown on Sub Digger Plus

Jun 23, 2009   //   by Gerald Weber   //   SEO Blog, Social Media  //  18 Comments

subdiggerplus

Chances are you’re familiar with both StumbleUpon and Digg. Have you ever wished it would be as easy to Digg posts as it was to Stumble from site to site? Well, now it can be. Sub Digger Plus wasn’t created by Digg (so it’s uncertain if using it will get your Digg account in trouble), but it’s a great way to make keeping up with your friends’ Digg submissions. Not only is this tool helpful, it’s not difficult to use. In fact, if you know your Digg username, that’s all you need to enter to start using the tool (which works on Internet Explorer, Firefox, and Chrome browsers.)

With no plugins to download or software to install, Sub Digger Plus makes it simple to easily check out Digg submissions from your friends. After entering your Digg username, you’ll go to a screen with a toolbar on the bottom. Your friends’ submissions will load in the top of the screen. All you have to do is click one button to see the next submission. There’s also a handy list view that’s sortable. Depending on your personal preferences, you can choose to sort the list by Date, Diggs, Title, Submitter, Topic or Read (and any of these options can be sorted in ascending or descending order). This makes it super easy to see what your friends are doing at Digg, and provides you with the opportunity to create a really personalized Digg experience.

subdiggernext
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Gerald Weber

I founded Search Engine Marketing Group in December 2005. More recently I co-founded viralcontentbuzz.com. which is the free platform that helps bloggers generate REAL "social buzz" on their best content. Feel free to follow me on Google+

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How to Make WordPress More Secure from Hackers & Robots

Jun 8, 2009   //   by Gerald Weber   //   SEO Blog  //  57 Comments

Bad Robot

WordPress is one of the most popular open source blogging platforms. Unfortunately, this also seems to make it a popular target for hackers. While keeping your WordPress installation up to date can prevent a lot of potential security breaches, that’s not a guaranteed way to stay safe. Today, I’m going to cover a few steps you can take to give yourself extra layers of protection against hackers and evil robots.

Although these first steps may seem extremely basic, it’s always good to be reminded of the fundamentals. A great example of this was the Twitter happiness fiasco that occurred a couple of months ago. While it did have some entertainment value, it also served as a reminder that even the most basic security measures can be overlooked if you aren’t proactively taking steps to be more secure. Here are a few lessons that can be learned from that fiasco:

Don’t use words from the dictionary for your password

For example, passwords like password or happiness.

Most brute force attacks attempt to gain access by trying a prearranged list of dictionary words. If you choose a password that is not a word from the dictionary, you won’t leave yourself open to this type of attack.

Don’t use passwords that aren’t strong

For example, all lowers case with no numbers or other characters.

What exactly makes a password strong? Strong passwords have the following characteristics:

  • Lengthy: Each time you add a character, your password becomes exponentially more difficult to guess.
  • A combination of letters numbers and symbols: The more characters the better
  • Uses both upper case and lower case letters
  • Use a password that is easy for you to remember but difficult for others to guess

Microsoft has some more detailed tips on how to create strong passwords that are easy to remember but difficult for others to guess.

Whatever you do, don’t allow UNLIMITED login attempts!

In the case of the Twitter fiasco, the hacker actually launched an automated brute force attack which ran overnight while he was sleeping. The WordPress Limit Login Attempts Plugin is an ideal way for WordPress users to protect themselves from such brute force attacks. It works using both IP addresses and cookies. It can be set to notify you via email when someone has been locked out due to four failed login attempts. The first time four failed attempts occur the user or potential hacker is locked out for twenty minutes. After the next four failed attempts, the lockout last for twenty-four hours. These are the default settings, but they are fully customizable.

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Gerald Weber

I founded Search Engine Marketing Group in December 2005. More recently I co-founded viralcontentbuzz.com. which is the free platform that helps bloggers generate REAL "social buzz" on their best content. Feel free to follow me on Google+

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Digg Says Goodbye to Shouts, Hello to Facebook and Twitter

May 28, 2009   //   by Gerald Weber   //   SEO Blog, Social Media  //  22 Comments

Last Tuesday (May 19th), Digg held their latest Townhall. After talking about upcoming Digg events, they began answering questions from users, and a screenshot of the first question they answered is below:

Digg Townhall Question

When presented with this question, Jay Adelson and Kevin Rose stated that they were planning on shutting down this feature in a few days. They said that while they realized this was a controversial decision, they had decided to replace it with new sharing options. The two sharing options they mentioned were Facebook and Twitter, and they said that these changes would make the sharing process simpler and more streamlined.

Digg stuck to this promise, and on Tuesday of this week (May 26th), they made the official announcement on their blog that they were removing the shout feature. In addition to discussing the ability to quickly share via Facebook or Twitter, the Digg post also stated that while they have removed the “Blog This” feature, they still have a shortcut for sharing via email (as you can see from the screenshot below):

Digg Sharing Options

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Gerald Weber

I founded Search Engine Marketing Group in December 2005. More recently I co-founded viralcontentbuzz.com. which is the free platform that helps bloggers generate REAL "social buzz" on their best content. Feel free to follow me on Google+

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Revisiting SheerSEO One Year Later

May 11, 2009   //   by Gerald Weber   //   SEO Blog  //  32 Comments

Last week, I was browsing through some Search Engine Journal posts from last year when I came across the following post by Ann Smarty – SheerSEO : Another Way To Track Your Google Rankings. After reading her post and noticing that the tool had some very interesting features, I decided that I wanted to try it out for myself. Although Ann wrote a great post, it was written nearly a year ago, so I thought it would be useful to share my more recent experience with
SheerSEO Historical Positions

If you want to use this tool to provide information to your clients, you can also take advantage of their white label feature, which allows you customize and brand the information that you show to your clients:

SheerSEO White Label

In Ann’s original review, she noted several shortcomings of SheerSEO. However, it looks like they have responded to her constructive criticism. Below are the shortcomings that Ann noted in her original post, along with information about any responseSheerSEO has made to them:

-direct links to the aggregated data: There are now links to these pages in the Position? column

-more backlink data: Although their Backlinks Watchdog feature could come in handy, I agree that this is one area where the tool could still be improved

-more sorting and filtering options: Currently, you can now select the Date Range, Search Engine and Search Term on the Historical Positions page

-the ability to track multiple projects: It looks like SheerSEO solved this issue by introducing a Master Account feature

One other main difference between when Ann reviewed SheerSEO and now is that while it was completely free to use when Ann reviewed it, a new pricing structure has been introduced for the tool. However, not only can you use the tool without paying for a full three months, but their paid options after the trial period are quite reasonable, as you can see from the table below:

SheerSEO Pricing

After my experience with this SEO tool, I feel comfortable recommending that all of our readers sign up for a trial account. Given the fact that you can useSheerSEO for a full three months before paying a single cent, you should have no problem deciding if this tool fits your needs during that period of time.

When you try out SheerSEO for yourself (or if you have done so already), be sure to leave a comment with your experience for us all to read!

Gerald Weber

I founded Search Engine Marketing Group in December 2005. More recently I co-founded viralcontentbuzz.com. which is the free platform that helps bloggers generate REAL "social buzz" on their best content. Feel free to follow me on Google+

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