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In this post we will be talking about increasing conversions with good landing page strategies.

Tip 1: Have an offer, along with a clear call to action

Your landing page was created with one idea in mind and that is conversion. Now a “conversion” can mean different things, depending on what you are trying to accomplish. Whether it is for the user to fill out a contact form, or to make a purchase, you need to have a clear call to action that very clearly informs your visitor what needs to be done. (i.e. “Call today!”,or “Fill out the form to the left!). It helps to give users an incentive such as a special discount or a free consultation (remember to put a time limit on your special offer). (more…)